Coliseum Online Week EUROPE
March 22-26, 2021


George Vaughan - Head of Technology , Ascot Racecourse, UK

George Vaughan

George Vaughan has been one of the leading innovators of technology in venues over the last 10 years. During this time, he has been responsible for initiating many high-profile projects, including the introduction of contactless technology at Twickenham Stadium – home to England Rugby – ahead of the 2015 Rugby World Cup (RWC15), helping to make it the biggest open-loop card payment acceptance venue anywhere in the world at that time.

He has also led the implementation of several industry-first mobile initiatives and was decisive in the deployment of the first revenue protection system at Twickenham back in 2012, which contributed to the saving of six figure sums, as well as delivering fundamental operational improvements.

George’s projects helped Twickenham win seven major industry awards between 2015 and 2018, and he continues to encourage innovation within the sector, speaking at events globally and regularly contributing to tech magazines and forums.

He also sits on the Worldpay Customer Council, the Advisory Board for ALSD International and is part of the SEAT organisation (Sport & Entertainment Alliance in Technology).

Since 2018, George has been Head of Technology at Ascot Racecourse, one of the world’s most prestigious racing venues and the home of Royal Ascot. Over the last 2 years he has overseen the introduction of a new audio upgrade at the venue with Bose, a 4K TV upgrade with Samsung, a full overhaul of the POS system with Kappture, as well as NFC ticketing through a unique partnership with Apple, Google, Vivaticket, Skidata and Pronto.

In addition, he has been working with mobile payments across retail and betting, helped introduce augmented reality pilots with Looking Glass and smart people movement through Utterberry and is part of the team looking to deliver a full refurbishment program of corporate boxes at the venue.

Outside of Ascot, George’s interest in the broad reach of technology and people behaviour have seen him involved with a number of projects across other sectors, including health, education, entertainment and travel.

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