The next chapter of Coliseum MENA Masterclasses will get underway on December 1st, 2025 at the Crowne Plaza Riyadh RDC Hotel & Convention, Saudi Arabia.
Venue experts from all over the world will speak on the most pressing topics of Saudi Arabia – Smart Venue, Programing/Content and Training Centers.
Coliseum GSVA will fly in heavyweights like Mark Kelly, Chief Executive Officer (CEO), Ashton Gate Sporting Quarter, UK, Mark Jan Kar, General Manager (GM), Coca-Cola Arena Dubai, and Wojciech Rokicki, CEO, Legia Training Center, Poland.
Registrations are still open for the event.
The key-note address will be delivered by Felicien Dillard, Partner CAA Portas, on ‘The Transformation of Saudi Arabia’s Stadium Landscape: Perspectives and Opportunities’.
The Emcee of the day will be Sander van Stiphout, Director, Innovation and Advisory, Johan Cruijff ArenA, Amsterdam.
Nearly all the relevant stakeholders will be present: Qiddiya, Neom, Ministry of Sport, SURJ Sports Investment, Saudi Motorsport, Diriyah Company, Jockey Club of Saudi Arabia, Aramco, New Murabba, Mahd Academy, Al Qadsiah FC, Esports World Cup Federation, Roshn Group, and SEVEN.
The cherry on the pudding – the other key-players of the stadium and arena industry in Saudi Arabia have confirmed their participation: Live Nation, Oak View Group Middle East, Populous, CBRE, CAA Portas, Abu Dhabi Sports Council, and Legends Global.
Also present will be the premium solution providers: Signify, Terraplas, Walter P Moore, Disguise, Forum by Nowy Styl, Uniguest, Ross Video, Momentus Technologies, RFIP, and HPE.
To further strengthen the value for the premium solution providers, Coliseum GSVA has introduced a dedicated time frame during the Masterclasses for exclusive solution-showcase sessions. In these focused segments, selected companies will present their proven, globally deployed venue solutions that are powering some of the world’s most advanced stadiums and arenas. The goal is to give Saudi decision-makers a clear, practical understanding of what already works, where it has been implemented, and how these technologies and operational models can directly support the Kingdom’s ambitions for world-leading sports facilities. These sessions ensure that partners can demonstrate real impact, beyond theory, with international best practices, tangible results, and lessons learned.
The Coliseum Global Sports Venue Alliance is the premier and exclusive global alliance for sports facilities (coliseumgsva.com).
Its MENA Summit is the region’s longstanding and most established business summit dedicated to the stadiums and the arenas.
Now entering its 15th year the format of Coliseum’s traditional summit has evolved into a more refined, in-depth and focused experience designed to foster meaningful discussions in a private setting.
After the successful May event following a high engagement of the local stakeholders the Coliseum GSVA will continue its Masterclass format.
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