Cisco help Mexico venue grease tech wheels


Estadio Caliente Mexico connected with Cisco Image: Musco

The Caliente Stadium in Mexico is trying to keep pace with the tech-loaded venues of today and in this connection has deployed Cisco technology to keep its arena connected in the technology-driven world.

‘Cisco’ stated that the stadium is trying to offer tech-based premium facilities to its fans and sponsors.

The 27,333-capacity Caliente Stadium is a multiuse stadium in Tijuana, Baja California, Mexico, that is mostly used for football matches. The stadium hosts home matches for the football club Club Tijuana, who play in Liga MX, Mexico’s top league.

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‘Cisco’ further stated that Generation Z is familiar with the Internet from a very young age and do not need lessons in technical matters. The digitally driven generation of today while walking into an arena wants to know how well connected it is in terms of Wi-Fi connectivity and other digital aspects. They desire a robust Internet connection in a venue. And it is for this reason that the Caliente Stadium has sought the services of Cisco so that it can be a cutting-edge technology stadium.

The Caliente Stadium stands tall in the City of Tijuana in Mexico. The facility opened its doors in the year 2007 and with the help of Cisco has sharpened its tech teeth and boasts high-density WiFi. With Cisco Vision the stadium offers an immersive experience to fans.

Cisco Vision is an end-to-end dynamic signage solution that combines high-definition video delivery with next-generation digital signage. It allows programing the video, according to the needs of the advertiser or the assistant, synchronizing and monitoring what is shown on the displayed screens, which can even transmit different content within the place.

In Caliente Stadium, Cisco Vision connects 430 screens spread across the venue and the digital fence that surrounds the field. The stadium enjoys a spectacular exterior and the screen at the entry point is 50 meters by 25 meters, the biggest in Latin America. For the screen, 400 Cisco Aironnet access points were installed that facilitates connecting 40,000 devices simultaneously to the network.

The Cisco Vision solution was deployed by Monarch, a Cisco Premier Partner.

Stated Esteban de Anda Trujillo, Director, Commercial Alliances and Communication of Club Tijuana Xoloitzcuintles de Caliente, “Generation Z wants to upload as well as download videos within minutes, search for photos, share content, and to facilitate the same a strong Wi-Fi connection is required. By transforming Caliente Stadium into a futuristic arena, we are providing an enriching experience to spectators.”

Arturo Ramirez, Director, Monarch Mexico, put in, “The Caliente Stadium, now as a connected stadium, provide fans with amazing digital experiences. In the future, fans will be able to enjoy virtual reality (VR) or augmented reality (AR) when they attend an event.”

Isidro Quintana, General Director, Cisco Mexico, had this to say, “Xolos de Tijuana Stadium is now a fully connected stadium. Being a technologically advanced stadium, it now is in a position to provide its sponsors with new options for the visibility of their brand and to its visitors it offers exhilarating and memorable experiences within the stadium.”

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