Tag: renamed

AEG-Sparda-Bank Hamburg to provide cream-of-crop entertainment

Article posted by Coliseum, June 25^th, 2026

Northern Germany’s largest multipurpose arena, currently known as the Barclays Arena, will be renamed the Sparda-Bank Arena effective July 21st, 2027. Best-of-the-best Entertainment ‘aegeurope.com’ stated that through this long-term naming rights partnership Sparda-Bank Hamburg and the... » Read more

Orlando Amstel Arena high-spirited naming deal

Article posted by Coliseum, February 11^th, 2026

One of South African football’s most legendary venues has officially stepped into a new era. The Orlando Stadium has been renamed the Orlando Amstel Arena (Soweto, South Africa). ‘The Citizen’ stated that the above move signals both evolution and respect for a ground that has carried the... » Read more

Mount Smart Stadium now Go Media Stadium

Article posted by Coliseum, May 17^th, 2023

After being without a naming rights sponsor since 2006, the Mount Smart Stadium in Auckland, New Zealand, was officially renamed the Go Media Stadium Mt Smart on May 15th. ‘Stuff’ stated that Auckland Stadiums, which is a part of the Council’s Tātaki Auckland Unlimited (economic development... » Read more

Rwanda Kigali Arena renamed BK Arena

Article posted by Coliseum, May 30^th, 2022

The Kigali Arena (Rwanda) was renamed the BK Arena after the Bank of Kigali bought the franchise for 7 billion Frw over a period of six years. The ‘IGIHE’ stated that the deal was struck on May 24th, 2022, between the BK Group Plc and QA Venue Solutions Rwanda, the company that has managed to... » Read more

Zero-carbon traces in Climate Pledge Arena

Article posted by Coliseum, June 29^th, 2020

The multifunctional arena in Seattle, Washington in US, KeyArena, has been renamed as Climate Pledge Arena following Amazon purchasing naming rights to the facility which is presently undergoing reconfiguration. Oak View Group, NHL Seattle and Amazon announce unprecedented partnership to build a... » Read more