Tag: venue business


London Stadium inks Coca-Cola drinks deal for five years

London Stadium & Coca Cola

The London Stadium has signed a five-year partnership with beverage giant Coca-Cola European Partners (CCEP), which will see the full range of Coca-Cola products served at all events at the stadium as official soft drinks until 2023, according to several media reports (venue business). Coca-Cola...
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Detroit RW, Pistons to introduce mobile ticketing

Detroit Red Wings & Pistons - mobile ticketing

American ice hockey team Detroit Red Wings and basketball team Detroit Pistons are making paper tickets obsolete and launching mobile ticket technology, that will be used as the primary method of entry for home games at Little Caesars Arena from the upcoming 2018-19 season. A new step in a modern...
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Millwall ropes in ADI for LED advertising at The Den

Millwall FC

England’s Millwall Football Club has roped in stadium technology specialists ADI to install LED advertising boards at its home stadium The Den in Bermondsey, southeast London, according to a media statement at the club’s official website, to push the venue business. The boards will be installed...
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Tampa Bay Lightning forays ahead with mobile ticketing

Tampa Bay Lightning

Florida’s Tampa Bay Lightning ice hockey team is increasingly utilizing the mobile ticketing option to engage with fans and also expand the base (venue business). Earlier this year, the Lightning boosted their partnership with Ticketmaster to launch mobile ticketing through their AMALIE Arena...
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Perth Arena, RAC in $10-mn naming deal

Perth Arena renamed to RAC Arena

Perth Arena will soon be renamed RAC Arena under a $10-million naming deal between the Western Government and the Royal Automobile Club of Western Australia (RAC WA), according to local media reports. An announcement is expected to confirm within weeks that RAC WA had secured the naming rights for...
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Anfield looks to host concerts

Anfield (Liverpool)

England’s Liverpool Football Club announced its plans to expand the usage of its home ground to include music concerts and a wide range of non-football sporting events. The top-tier English football club said it has submitted two planning applications to Liverpool City Council towards opening up...
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