Tag: E-commerce


Lions-Fanatics shop-till-you-drop deal

Detroit Lions shopping experience for fans

The National Football League (NFL) team Detroit Lions (US) and Fanatics, a leading provider of licensed sports merchandise and global digital sports platform, announced a multiyear extension and expansion of their existing e-commerce partnership, which will now see the company become the team’s... » Read more


Georgia Tech bundles up revenue streams

Georgia Tech teams up with legends

Premier experiences company Legends has scored a first of its kind all-encompassing deal with US college Georgia Tech that will bring the latter’s earning avenues – including ticketing, data analytics and corporate hospitality – under one umbrella. An announcement in this regard was... » Read more


Will Amazon pull Spurs back from the edge?

Tottenham & Amazon naming rights

E-commerce giant Amazon is reportedly showing interest in acquiring naming rights to Tottenham Hotspur Stadium in London (UK) in a deal that could be worth up to £25m (€28.7m/$31.2m) a season. It is reported that the Spurs are also in deep financial trouble and if the deal is through it can pull... » Read more


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