Tag: IMG

Brazil’s Maracanã signs IMG to boost commercial potential

Article posted by Coliseum, June 23^rd, 2026

Sports marketing specialist IMG and Brazil’s Maracanã Stadium have sealed a partnership aimed at enhancing the commercial potential of the iconic Brazilian venue. IMG has been tasked with redefining the global and local commercial strategy for the Maracanã and unlocking its full revenue... » Read more

Saudi Arabia soccer games dynamic storytelling

Article posted by Coliseum, July 31^st, 2024

The Saudi Pro League (SPL) and the Saudi Arabian Football Federation (SAFF) have announced a new five-year production partnership with the IMG, a global sports, events and representation company, for the Roshn Saudi League (RSL), the King’s Cup (the Saudi Arabian football knockout Cup... » Read more

Saudi Arabia overdrive to buy tennis shows

Article posted by Coliseum, November 24^th, 2023

Saudi Arabia is pushing to purchase two of the most prestigious tournaments in professional tennis, with representatives of the country’s investment funds making recent pitches to take over events in Miami or Madrid, according to four people with knowledge of the discussions. ‘The Athletic’... » Read more

RIL IMG Worldwide stake acquisition completed

Article posted by Coliseum, January 7^th, 2021

Indian conglomerate Reliance Industries has acquired sports and entertainment marketing agency IMG’s 50 percent stake in their joint venture IMG-Reliance. Reliance Industries Limited (RIL) is an Indian multinational conglomerate company headquartered in Mumbai, Maharashtra, India. Reliance owns... » Read more