Tag: Stockholm


Sweet taste of Strawberry in Stockholm

Sweden’s National Soccer Stadium renamed

Stockholm’s Friends Arena will change its name in July after operator ASM Global struck a new naming rights deal with Strawberry Hotel Group. The arena is Sweden’s national arena and can host events on all surfaces, from natural grass and gravel to ice and parquet. With an openable roof,... » Read more


Avicii Arena introduces ‘pay with feelings’ concept

Pay with emotions at Avicii Arena Stockholm

Avicii Arena in the Swedish capital Stockholm has launched a new initiative called Break The Silence, to raise awareness around young people’s mental health. Access All Areas said a new store was opened inside the arena on November 23, selling exclusive items to customers by getting them to... » Read more


Stockholm Live Summer delight – Betongparken!

Stockholm Live outdoor space premiered

The Betongparken, Stockholm Live’s Summer stage on the outside of the Tele2 Arena in Stockholm, Sweden, went on stream recently. A true Summer delight! ‘stockholm live.com’ stated that the inaugural show was of rock bands Takida & Stiftelsen with music buffs swaying to their catchy... » Read more


Space’s music and gaming hub on the anvil in Stockholm

Stockholm Gaming Center

Space – a Swedish company building hubs for gaming, music, and content creation – will open a seven-story music and gaming hub in Stockholm’s city center. The center of activity is set to open in the first half of 2021. The Esports Observer reported that the music and gaming hub will come... » Read more


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