Tag: rebranded

Resorts World Arena ‘puls’ating naming deal

Article posted by Coliseum, June 20^th, 2024

In a brand-new sponsorship deal, Birmingham’s (UK) famous Resorts World Arena will be rebranded as the bp pulse LIVE starting September 1st, 2024. ‘CELEBRITY ACCESS’ stated that this change is part of a new partnership between the NEC Group and bp pulse, one of United Kingdom’s leading... » Read more

Realife Tech tracks fan safety in (real)-time

Article posted by Coliseum, June 23^rd, 2020

London and Los Angeles-headquartered LiveStyled – the platform which powers the digital customer experience for the biggest venues and events – has rebranded itself as Realife Tech. The platform has announced new COVID-19 fan safety hub to facilitate the return of live events globally. With a... » Read more