Tag: Juventus

Rugby on show at Juve’s Allianz Stadium

Article posted by Coliseum, November 11^th, 2024

The home of Italian Serie A club Juventus will open its doors for the first time for a non-football event when Italy’s rugby Azzurri take to the pitch in a massive clash against New Zealand’s All Blacks. The match will take place on 23 November when the oval ball will take centre stage at the... » Read more

Juve carve a niche in digital space

Article posted by Coliseum, January 12^th, 2021

The professional football club based in Italy – Juventus F.C. – which unveiled a new “digital ecosystem” last year, has revamped its long-term digital strategy with the same. Apart from the new “digital ecosystem”, a new official website and mobile app was also launched by... » Read more

Juve-Allianz in bumper naming rights deal

Article posted by Coliseum, March 2^nd, 2020

The Italian professional association football club – Juventus – has initialled on a new deal for extending the naming rights of its home ground – Allianz Stadium – in the Vallette borough of Turin, Italy, which opened in 2011. The agreement with the insurance industry giant Allianz includes... » Read more