Tag: Brazilian


Brazil’s Maracanã signs IMG to boost commercial potential

Rio de Janeiro’s Estádio do Maracanã partner with IMG to expand commercial offerings

Sports marketing specialist IMG and Brazil’s Maracanã Stadium have sealed a partnership aimed at enhancing the commercial potential of the iconic Brazilian venue. IMG has been tasked with redefining the global and local commercial strategy for the Maracanã and unlocking its full revenue... » Read more


Palmeiras ‘Nubank Way’ home protagonist fans

Campeonato Brasileiro stadium new naming rights deal

Nubank, one of the world’s largest digital financial services platforms, recently announced the acquisition of the naming rights to the Brazilian professional football club – the Sociedade Esportiva Palmeiras – home arena – the Allianz Parque in Água Branca, São Paulo, Brazil, in a... » Read more


New stadium plans for Brazil’s Bragantino

Brasileiro Série A football club Red Bull Bragantino presents new Red Bull Arena

Brazilian Série A football club Red Bull Bragantino has unveiled plans to build a new 20,000 seat stadium in Bragança Paulista, São Paulo. Red Bull Bragantino said the stadium will be built on the same site as the club’s old Nabi Abi Chedid Stadium in the city of Bragança Paulista. The new... » Read more


Inter home expansion Mâs Monumental way

Internacional in Brazil is eying stadium expansion

The Brazilian professional football club – the Sport Club Internacional – Vice-President of Administration André Dalto revealed recently that the top-flight is carrying out internal studies to evaluate the possibility of increasing the capacity of their home ground – the Beira-Rio Stadium in... » Read more


Paraná haute Convention Center plans

Government of Paraná announces expropriation of Pinheirão stadium

The Government of Paraná intends to pay for the expropriation of the site on which the now dormant Estadio Pinheirão stands in Curitiba, Brazil. ‘g1’ stated that the Government plans to raise the money from the sale of shares in the Brazilian electric utility company Companhia Paranaense de... » Read more


Maracanã Stadium bridle in home teams’ hands

Brazil Maracanã management

Campeonato Brasileiro Série A football clubs Flamengo and Fluminense have agreed to a further extension of their management contract for Rio de Janeiro’s (Brazil) iconic Maracanã Stadium. The Campeonato Brasileiro Série A, commonly referred as Brasileirão, is a Brazilian professional league... » Read more


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