Tag: technology

Lenovo-Newcastle United F.C. data-driven matchday experience deal

Article posted by Coliseum, June 19^th, 2026

The global technology powerhouse Lenovo, in collaboration with Invisionary Media and Intel, recently announced the launch of a next-generation immersive fan engagement platform with the Premier League team Newcastle United Football Club (UK) designed to drive new revenue through immersive retail... » Read more

UGreen-Patriots tech deal impetus to fan experience

Article posted by Coliseum, May 7^th, 2026

UGREEN, a global leader in consumer technology, recently announced a partnership with the National Football League (NFL) team New England Patriots (US) thus becoming the Official Technology Accessory Partner for the team’s 2026 season. The above deal will enhance the fans’ tech journey at the... » Read more

Knights robot beverage service on-off ice

Article posted by Coliseum, November 7^th, 2025

The National Hockey League (NHL) team Vegas Golden Knights (US) announced recently that the Vegas-born technology company, Richtech Robotics, has been named a proud partner of the Vegas Golden Knights. ‘www.nhl.com’ stated that the above collaboration marks one of the first service robotics... » Read more

MaxAmaze shines at Huvepharma Arena

Article posted by Coliseum, August 7^th, 2025

Bulgarian football club PFC Ludogorets has signed a partnership agreement with the Belgian technology company MaxAmaze. Ludogorets said that as part of the agreement, MaxAmaze will deliver and install a next-generation LED perimeter system, as well as a new electronic scoreboard at the Huvepharma... » Read more

MSE signs DXC for arena transformation

Article posted by Coliseum, June 4^th, 2025

Monumental Sports & Entertainment (MSE) has expanded its partnership with technology services provider DXC Technology. MSE said that DXC will bring technology innovation to support MSE’s vision for the iconic new Capital One Arena, part of the $800+ million entertainment district... » Read more

CUE fan-driven light show at Alinma Stadium

Article posted by Coliseum, March 14^th, 2025

CUE implemented its smartphone light show in Saudi Arabia recently at a Saudi Pro League football match. ‘avinteractive.com’ stated that the game at the Alinma Stadium in Jeddah, Saudi Arabia, the home of Saudi Arabia’s oldest club Al-Ittihad, saw more than 33,000 fans involved in the... » Read more

FIFA teams with Hawk-Eye on technology

Article posted by Coliseum, November 15^th, 2024

FIFA and Hawk-Eye Innovations have teamed up to establish the Football Technology Centre with the aim of improving on-pitch decision making. FIFA said that the joint venture will explore and develop emerging technologies in football with a focus on the generation of algorithms to automate the... » Read more