Tag: Legends

Legends push to San Diego MLS baby steps

MLS San Diego and Legends create partnership

San Diego MLS (US), the newest team in Major League Soccer (MLS), and Legends, a global premium experiences company, announced on June 5th a new multiyear partnership focused on delivering a first-class experience for fans and partners with Legends managing global partnerships, premium seating and... » Read more

Legends INDYCAR-IMS deal to ‘drive’ growth

IMS and IndyCar extend commercial partnership with Legends

INDYCAR and the Indianapolis Motor Speedway (IMS) have renewed their multiyear agreement with the premium experiences company Legends to serve as their official retail partner inclusive of e-commerce, brick-and-mortar store operations and live events. As part of the extended relationship, Legends... » Read more

Legends push to Getafe robust fiscal health

Getafe and Legends announce partnership

The LaLiga team Getafe CF (Spain) and Legends, a data-fueled global premium experiences company, recently announced a 15-year strategic partnership centered on maximizing the club’s commercial offering and enhancing the fan experience. ‘Legends and Getafe CF’ stated that Getafe CF will... » Read more

Legends to aid Bucs brand building in Germany

Tampa Bay Buccaneers partner with Legends

The National Football League (NFL) team Tampa Bay Buccaneers (US) and the premium experiences company Legends announced recently a new partnership focused on commercialization for the team in Germany. As part of the agreement, the global premium experiences company will manage a data-driven... » Read more

Basketball pro Bueno Legends Iberia ops head

Legends accelerate global expansion

Legends (US), a data-intelligence fueled global premium experiences company, are accelerating its worldwide growth with continued investment and expansion in the company’s burgeoning international business. ‘Legends’ stated that on October 11th, the company announced the appointment of... » Read more

Northwestern University-Legends deal

Northwestern University partners with Legends

The Northwestern University Athletics (US) and Legends, a global premium experiences company, recently announced a multiyear partnership that will enhance the fan experience at Wildcats’ sporting events and maximize Northwestern Athletics revenue generation through a streamlined, data-driven... » Read more

USL-Legends team up to drive business growth

USL partners with Legends

The United Soccer League (USL) and Legends, a leading global premium experiences company, announced on June 28th a multifaceted, 10-year partnership that will accelerate the USL’s already-unprecedented growth and drive the next evolution of the USL’s business. The ‘Legends’ stated that... » Read more