Tag: naming-rights

Toyota extends Dallas stadium name deal

Article posted by Coliseum, November 10^th, 2025

FC Dallas and Toyota have agreed a multi-year renewal of Toyota’s naming-rights agreement for Toyota Stadium and Toyota Soccer Center in Frisco. FC Dallas said the deal extends one of Major League Soccer’s longest and most successful partnerships. Originally opened in 2005, Toyota Stadium has... » Read more

ONT flies in for ballpark naming rights

Article posted by Coliseum, September 18^th, 2025

Ontario International Airport (ONT) has landed the naming rights to a new baseball stadium which is under construction in the Californian city of Ontario. The Ontario Economic Development Agency said in a LinkedIn post that the 6,000-seat ballpark will be known as ONT Field when it opens its doors... » Read more

Green venue Utilita Bowl lap of luxury

Article posted by Coliseum, January 30^th, 2024

The Hampshire County Cricket Club’s (UK) home ground will be known as the Utilita Bowl after the venue agreed to a multiyear naming-rights deal with the energy supplier recently. ‘the cricketer’ stated that the hunt had been on to replace the insurance company Ageas, ever since it became... » Read more

Tennessee varsity-Food City deal

Article posted by Coliseum, September 4^th, 2023

The University of Tennessee (Knoxville, Tennessee, US) Vice-Chancellor/Director of Athletics Danny White recently announced a multiyear naming-rights agreement with the longtime Tennessee Athletics corporate champion Food City that rebrands University of Tennessee’s on-campus arena as the... » Read more

Spurs-Google in talks over naming rights deal

Article posted by Coliseum, October 18^th, 2022

The Premier League club Tottenham Hotspur F.C. (UK) is in talks with technology company Google over a naming-rights deal for the club’s £1.2 billion stadium. ‘Evening Standard’ stated that Daniel Levy, the Spurs Chairman, has long been working to secure a lucrative partner for the... » Read more

Mallorca home name gasp at political altar

Article posted by Coliseum, August 24^th, 2022

Following discussions lasting over 10 hours on August 18th between the political dispensation of Spain and the Council of Mallorca, the naming-rights sponsorship of the LaLiga team Real Mallorca’s (Spain) home ground – Visit Mallorca – has been shelved. The reason attributed is that... » Read more

Tampere Arena-Uros deal fizzle out

Article posted by Coliseum, November 5^th, 2021

Tampere Arena’s (Finland) Board of Directors has decided to terminate its naming-rights sponsorship agreement with the Finnish technology firm Uros. The ‘yle.fi’ stated that instead, the Board announced that the name of the multipurpose sporting arena – set to open in December –... » Read more