NFL-Amex incredible fan experiences

Article posted by Coliseum, April 17^th, 2026

Image: Coliseum GSVA

The American Express and the National Football League (NFL) recently announced a multiyear global partnership naming American Express the NFL’s Official Payments Partner beginning with the 2026 NFL season.

‘AMERICAN EXPRESS’ stated that the partnership will bring American Express’ incredible experiences, ticket access and perks to the Card Members and the football fans around the world at select events from the preseason to the postseason including the NFL international games.

The American Express is a global payments and premium lifestyle brand powered by technology. Its colleagues around the world back its customers with differentiated products, services and experiences that enrich the lives and build business success.

Founded in 1850 and headquartered in New York, the American Express’ brand is built on trust, security, service, and a rich history of delivering innovation and Membership value to its customers. They seek to provide the world’s best customer experience every day to a broad range of consumers, the small and medium-sized businesses and the large corporations and they build and manage relationships with millions of merchants across its global network.

New York (US)-based the National Football League (NFL) is a professional American football league in the United States. Composed of 32 teams it is divided equally between the American Football Conference (AFC) and the National Football Conference (NFC). The NFL is one of the major professional sports leagues in the United States and Canada and the highest professional level of American football in the world.

‘AMERICAN EXPRESS’ further stated that at the tentpole events including the NFL Draft and the Super Bowl (the annual league championship game of the National Football League [NFL]) the American Express® Card Members will have access to the onsite activations along with special offers and promotions at the other NFL moments throughout the year.

The NFL Draft, officially known as the Annual Player Selection Meeting, is an annual event which serves as the most common source of player recruitment in the National Football League (NFL).

Remarked Renie Anderson, Executive Vice-President (EVP) and Chief Revenue Officer (CRO), NFL, “Partnering with the American Express brings even more momentum to the NFL’s efforts to deliver world‑class experiences to the fans around the globe. This collaboration will allow us to expand access to the unforgettable moments, from international games and tentpole events such as the Draft and Super Bowl, to the enhanced onsite experiences and the presale opportunities. The American Express has a proven track record of elevating the major sports moments and together we’ll provide our fans and their Card Members with more ways than ever to engage with the sport they love.”

Added Elizabeth Rutledge, Chief Marketing Officer (CMO), American Express, “Sports are central to our legacy – our portfolio includes some of the most popular leagues, teams and events while bringing our Card Members closer to the games they love. Partnering with the NFL is a natural extension for us and our commitment to delivering the meaningful perks, the exclusive access and the elevated experiences. Our Card Members are the football fans and we’re proud to deepen that connection in ways that add even greater value to the American Express Membership.”

As the American Express builds on their successful global sports partnerships and sees continued growth in their international business they will support the NFL in expanding the league’s global reach including offering the Amex Presale Tickets® for all the league-owned International Games alongside the localized activations in the select countries.

From March 31^st at 6 pm ET through April 5^th at 6 pm ET the Card Members will have access to purchase the Amex Presale Tickets (while supplies last) for the 2026 NFL Melbourne (Australia) Game taking place on September 10^th at 6:30 pm ET between the Los Angeles Rams and the San Francisco 49ers. Terms apply.

At the NFL Draft in Pittsburgh the American Express will pop up with an open-to-all fan experience and the Card Member priority lanes for the select NFL-operated experiences. Plus, the eligible Card Members can make a reservation to enjoy a session in the Card Member Lounge and can enroll an eligible Card in an offer for purchases at the NFL Shop locations onsite at the NFL Draft. The lounge reservations are limited. The capacity limitations and terms apply.

The NFL joins the American Express’ world-class sports portfolio that spans more than 50 premier sports leagues, the teams, the venues, and the marquee events around the world further cementing the company’s dedication to bringing the Card Members incredible access and experiences to their favorite sports. These partnerships are deeply impactful for the brand and provide value to the Card Members. Nearly 80 percent of the surveyed US American Express Consumer Card Members say they are sports fans.

The American Express has been expanding its football presence in key markets through club deals. For the Atlanta Falcons, the New York Giants, the New York Jets, and the Miami Dolphins home games the Card Members have access to perks that include the Amex Presale Tickets for the select events (while supplies last) and a dedicated entrance or fast lane at each stadium. Plus, the eligible Card Members can access a Card Member Lounge at the select stadiums (subject to capacity limitations) and enroll in exclusive concessions offer.

Later this year, the American Express and the NFL will introduce the NFL Extra Points American Express® Credit Card on the Amex Network2 giving the fans in the United States enhanced opportunities to earn rewards and unlock access to the unforgettable NFL experiences, from game tickets and merchandise to one-of-a-kind events.

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