Riyadh stadium seat manufacturing factory



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Coastal and NowyStyl will produce stadium seats in Saudi Arabia Image: Coastal Arabia

Coastal Arabia will manufacture FIFA-compliant stadium seats in Saudi Arabia to support the 2027 AFC Asian Cup and the 2034 FIFA World Cup™.

A ‘LinkedIn Post By Coastal Holding’ stated, “Coastal Holding a diversified conglomerate with expertise in construction, manufacturing and technology delivering high-performance stadium seating worldwide announced the commissioning of Saudi Arabia’s first dedicated stadium seat manufacturing factory in Riyadh. The facility will produce 18,000 FIFA-compliant seats per month combining international technology with local expertise to withstand the region’s harsh climate.”

“With a proven track record from six FIFA 2022 stadiums in Qatar Coastal Holding brings globally tested seating solutions. The factory, supported by Forum Seating, aligns with Saudi Vision 2030.”

Abdulrahman Al Samari, head honcho, Local Content and Government Procurement Authority (LCGPA), stated that the project is estimated to contribute SAR 520 million to the Gross Domestic Product (GDP) emphasizing local sourcing – 98 percent of the materials, including the Saudi Basic Industries Corporation (SABIC)-supplied components, are domestically produced.”

The ‘LinkedIn Post By Coastal Holding’ further stated, “The project is backed by the Local Content and Government Procurement Authority (LCGPA) and the Ministry of Investment (MISA).”

Basim Ibrahim, Director of Sport Investments, highlighted its role in positioning Saudi Arabia as a sports manufacturing hub for FIFA 2034 and AFC 2027.”

Nishad Azeem, Coastal Holding Group Chief Executive Officer (CEO), emphasized sustainable production with recycled materials and a low carbon footprint. The factory, set to open in July 2025, will enhance the domestic capabilities and meet the global demand.”

Forum by Nowy Styl

A ‘LinkedIn Post By Nowy Styl (a European leader in comprehensive furniture solutions for office and public spaces)’ stated, “Nowy Styl supports the development of local manufacturing in Saudi Arabia.”

Forum by Nowy Styl, one of our brands specializing in seating for public spaces, is taking part in the launch of the first stadium seat factory in Saudi Arabia. The project is being carried out in collaboration with our partner, Coastal Holding, and with the support of the local authorities.”

“The new production line in Riyadh will enable the manufacturing of FIFA-compliant seats designed specifically for the demanding climate conditions of Middle East. We are contributing our knowhow, the European quality standards and advanced engineering solutions to support the development of sports infrastructure in line with Saudi Arabia’s Vision 2030.”

The ‘LinkedIn Post By Nowy Styl’ further stated, “This is another joint initiative with Coastal Holding, a partner we previously worked with on stadiums for the FIFA World Cup 2022™ in Qatar.”

Kuala Lumpur (Malaysia)-based the Asian Football Confederation (AFC) is the governing body of association football, beach soccer and futsal in most countries and territories in Asia. The AFC was formed in 1954. It has 47 members.

The 2027 AFC Asian Cup will be the 19th edition of the AFC Asian Cup, the quadrennial international Men’s football championship of Asia organized by the Asian Football Confederation (AFC). The tournament will involve 24 national teams after the expansion in 2019. It will be held in Saudi Arabia from January 7th-February 5th, 2027.

The 2034 FIFA World Cup™ will be the 25th FIFA World Cup™, a quadrennial international football tournament contested by the Men’s national teams of the member associations of FIFA. In December 2024 Saudi Arabia was formally confirmed as the host nation by FIFA following an uncontested bidding process. It will be the third tournament hosted in Asia after Korea and Japan in 2002 and Qatar in 2022. Saudi Arabia will be the second host nation from the Arabian Peninsula in the space of 12 years. It will also be the first time the tournament will be hosted by a single nation since 2022.

Doha (Qatar)-based Coastal Holding is a diversified conglomerate with expertise in construction, manufacturing and technology delivering high-performance stadium seating worldwide.

Poland-based Forum by Nowy Styl specializes in seating and grandstand solutions for the stadiums, the multipurpose halls, theaters, cinemas, and lecture halls.

The Saudi Vision 2030 is a Government program launched by Saudi Arabia which aims to achieve the goal of increased diversification economically, socially and culturally in line with the vision of the Saudi Crown Prince and Prime Minister Mohammed bin Salman. It was first announced on April 25th, 2016 by the Saudi Government.

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