SEVEN’s ambitious plans for Saudi Arabia


Saudi Arabia - Seven Image: Seven

The Saudi Entertainment Ventures Company (SEVEN) – which is a fully owned subsidiary of the sovereign Public Investment Fund (PIF), and is authorized to invest, develop, and operate entertainment destinations in Saudi Arabia – has unfolded plans to expand its network by setting up additional entertainment complexes in top-tier locales across the kingdom.

As part of the plan, SEVEN will develop leisure spots in Jeddah, Makkah, Madinah, Taif, Yanbu, Al-Kharj, Buraydah, Abha and Khamis, the port city of Jazan, Tabuk, Al Hamra, Al Nahda, among other locations in Saudi Arabia.

Apart from this, SEVEN will bring waterfront attractions to the Dammam and Al Khobar regions.

Each complex will boast diverse entertainment choices including cinemas, play areas, rides, food and beverage (F&B) offerings, attractions, and more.

Speaking at the Saudi Contractors Authority’s Future Project Forum in Riyadh, the Chairman of SEVEN, Abdullah Al Dawood, explained, “The company is building the entertainment ecosystem of the kingdom, having already opened the first cinema in Saudi Arabia in 35 years.”

He added, “We have a clearly structured development plan to build 20 entertainment destinations, 50 cinemas, and two large theme parks in prime locations across the kingdom. We are committed to realizing the goals of Saudi Vision 2030 to accelerate the creation of world-class entertainment assets in the kingdom that support economic diversification, create new jobs, and contribute to socio-economic progress. Our complexes will position the kingdom as an entertainment, culture and tourism hub of the region.”

SEVEN said the new complexes will “meet the needs of the fast-growing tourism sector”.

SEVEN has also invited business partners and vendors to join forces and help in shaping the entertainment landscape of the kingdom.

The final names, themes, components, and features of the various entertainment complexes will be revealed in due course.

The Riyadh event was held to showcase the future projects in the kingdom.

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