T-Mobile Center to (perk) up visitors’ mood

Article posted by Coliseum, August 4^th, 2020

Image: T-Mobile

The Un-carrier is shoring up its commitment in the Kansas City community in Missouri, USA, and introducing T-Mobile Center, formerly Sprint Center. The venue will continue to serve as the hub of entertainment, sports and more in Kansas City through 2032.

Un-carrier is a marketing campaign by T-Mobile US and its advertising company Publicis. T-Mobile Center (formerly known as Sprint Center) is a multifunctional arena in downtown Kansas City, Missouri. The arena’s naming rights partner is T-Mobile US, which completed a merger with Sprint Corporation in April 2020.

Anchor to more than $8 billion of reinvestment in a revitalized downtown Kansas City, the award-winning venue has welcomed more than 12 million guests since opening in 2007.

It is much more than a new name! T-Mobile Center marks a major commitment from the Un-carrier as Sprint has merged with T-Mobile. Plus, visitors to T-Mobile Center can expect new perks in the coming years, with customers getting even more.

The Sprint Center opened in Kansas City in the year 2007. The newly named T-Mobile Center will serve up scintillating events through 2032, along with special perks for T-Mobile customers and upgrades for everyone in the years to come.

“I couldn’t be prouder to announce T-Mobile Center and show the Kansas City community that we’re deeply invested in the home of our second headquarters! We’re proud to be with you, and when it’s safe to reopen, we’re bringing you some incredible Un-carrier experiences,” enthused T-Mobile CEO Mike Sievert.

“Kansas City has a rich culture, known for live entertainment, sports, a thriving arts scene and my personal favorite, Kansas City BBQ, and we are honored to help bring it all to life in T-Mobile Center well into the next decade! Get ready for a good time!” Sievert added.

“We’re thrilled to team up with one of the world’s most innovative and fan-focused partners in T-Mobile to offer amazing entertainment experiences in Kansas City,” said Bob Newman, President and CEO of ASM Global which manages the facility and is the world’s leading venue management and services company.

“As the anchor of a vibrant entertainment district, T-Mobile Center will welcome guests from throughout the world for the best of live entertainment, family and sporting events,” Newman added.

For T-Mobile, the customer is the king. So naturally, T-Mobile, Metro by T-Mobile and Sprint customers can beat the crowd using the fast pass entrance on the corner of 13th Street and Grand Boulevard, when they’re heading to concerts, entertainment and sporting events at T-Mobile Center. Customers who have bought tickets will just have to show their phone. Plus, free Wi-Fi facilities will be available for every visitor around the venue from T-Mobile.

The local people of Kansas City can hope to see the T-Mobile Center spring back to life over the next few months, with initial signage updates expected to go up this August. T-Mobile Center annually stages more than 100 ticketed events and is a unique partnership between ASM Global and the City of Kansas City.

T-Mobile Center joins the Un-carrier’s slate of outstanding venues across the globe, including T-Mobile Arena in Las Vegas, T-Mobile Park in Seattle and Distrito T-Mobile in Puerto Rico which is an unincorporated territory of the United States.

Sprint and T-Mobile have a long history of giving back to their communities. In 2019 as standalone companies, Sprint and T-Mobile contributed a combined $20 million to programs and organizations across the country. Now as the merged T-Mobile, the supercharged Un-carrier is more committed than ever to leveraging its scale for good. That includes building on Sprint’s strong legacy of philanthropic support across the Kansas City Metro, which since 2007 has exceeded over $37 million supporting groups like Harvesters and United Way of Kansas City, as well as arts organizations.

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