ANC digital signage to radiate Ravens home

Article posted by Coliseum, June 9^th, 2025

Image: ANC

In the reunion of a partnership that was first launched 27 years ago the two-time Super Bowl champion – the National Football League (NFL) team Baltimore Ravens – have selected ANC, a leader in audio-visual (AV) technology design and integration, to design and install nearly 12,000 square feet of digital signage throughout their 71,000-seat home venue – the M&T Bank Stadium in Baltimore, Maryland (US) – over the next 18 months.

‘anc.com’ stated that as its first digital signage NFL partnerships the ANC installed the original signage when the Ravens’ stadium opened in 1998 and provided integration, service and maintenance until 2010.

New York (US)-based the National Football League (NFL) is a professional American football league in the United States. Composed of 32 teams it is divided equally between the American Football Conference and the National Football Conference.

The Super Bowl is the annual league championship game of the National Football League (NFL) of the United States. It has served as the final game of every NFL season since 1966 superseding the NFL Championship Game. Since 2022, the game has been played on the second Sunday in February.

The Baltimore Ravens are a professional American football team based in Baltimore (US). The Ravens compete in the National Football League (NFL) as a member of the American Football Conference North Division. The team plays its home games at the M&T Bank Stadium.

The 71,008-capacity M&T Bank Stadium is a multipurpose stadium located in Baltimore, Maryland, United States. It has been the home of the Baltimore Ravens of the National Football League (NFL) since its opening in 1998.

The M&T Bank Stadium is where the NFL excitement begins in Baltimore on any given game day. Located at the South point of Camden Yards the two-time Super Bowl champions’ home stands as a premier NFL sports facility and a world-class entertainment venue. This impressive structure draws its distinctive design from the best of Baltimore’s architecture. The fans – proud of their Baltimore heritage – enjoy the latest technology including stunning 4K ultra-high-definition displays on the RavensVision videoboards, a high-density Wi-Fi network, state-of-the-art concourse designs, and light-emitting diode (LED) Sports Lights. Combined with these exclusive amenities the game excitement gives the fans, their friends and families an opportunity to enjoy an unforgettable experience together.

Purchase (US)-based ANC, a C/10 Media company, creates lasting partnerships with the premier brands and organizations that ensure long-term business growth. For more than 25 years the ANC has transformed a wide range of commercial spaces, from best-in-class sports and entertainment venues to iconic transportation hubs and retail destinations, into immersive and unforgettable digital media experiences. As the industry’s most trusted single-source solutions provider the ANC’s diversified suite of services delivers the ideal blend of innovative audiovisual technologies, deep technical integration expertise, breakthrough software, strategic multimedia marketing and advertising platforms, and flawless operational execution and support.

Announced in 2023 by the Ravens and the State of Maryland the above project is part of a three-year stadium upgrades plan to further create an exceptional experience for all the fans ensuring that the M&T Bank Stadium remains a best-in-class NFL and entertainment venue well into the future.

Exulted Jay O’Brien, Baltimore Ravens Vice-President of Broadcasting and Gameday Productions, “This is an exciting time for our franchise and the upgrades to the M&T Bank Stadium are designed with the Ravens fans at the center. By renewing our partnership with the ANC we’re creating a more immersive experience with cutting-edge technology that brings our passionate fans closer to the gameday action.”

‘anc.com’ further stated that the extensive digital signage upgrade begins this Summer with the bulk of the integration ready in time for the start of the 2025 NFL season. The ANC’s contributions include updates to the main concourse highlighted by a 216-foot video display at Gate A (wider than RavensVision), fine-pitch signage in all the field-level clubs, new signage for Hospitality Village, plaza and gate displays, and the replacement of over 100 televisions with larger screens. After the 2025 season the work will continue with a 2,300-square-foot transparent mesh light-emitting diode (LED) display across the façade of the Northwest plaza and additional high-resolution displays at the plazas and the gates.

Commented Jerry Cifarelli Jr., head honcho of ANC, “The Ravens were officially the first NFL team for the ANC which holds a special place in our long history of success and innovation in sports. We are honored to be partnering with the Ravens once again to continue offering an exceptional gameday experience for the fans as well as enhanced in-game branding opportunities for their corporate partners.”

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