Churchill Downs premium seating offering

Image: Chirchill Downs Racetrack

The Churchill Downs Incorporated (US) announced recently a growth project called Victory Run, an exciting new structure on the first turn of the Churchill Downs Racetrack between the First Turn Club and the Skye Terrace. The Victory Run will replace the uncovered, ground-level box seats and the dated dining areas with new premium hospitality and seating offering.

‘BLOODHORSE’ stated that this new four-story structure features a variety of premium hospitality experiences with tremendous views of the finish line of the racetrack and will include the private suites, indoor and outdoor dining and covered box seating. The project will replace approximately 6,400 existing seats with premium seating for approximately 7,800 guests.

Louisville (US)-based the Churchill Downs Incorporated is the parent company of Churchill Downs. The company has evolved from one racetrack in Louisville, Kentucky, to a multiAmerican-Statewide, publicly-traded company with racetracks, casinos and an online wagering company among its portfolio of businesses.

The 1,70,000-capacity Churchill Downs is a horse racing complex in Louisville, Kentucky, United States, that hosts the annual Kentucky Derby (annual American horse race).

‘BLOODHORSE’ further stated that pending incentives that must be approved first by the City of Louisville and then by the appropriate State agencies, including the Kentucky Cabinet for Economic Development, the Churchill Downs Incorporated anticipates construction of the Victory Run to begin following the 2026 Kentucky Derby (G1). The project is expected to be completed by the 2028 Kentucky Derby.

Image: Chirchill Downs Racetrack

The Kentucky Cabinet for Economic Development is the State Government agency responsible for fostering economic growth in Kentucky by supporting business development, creating jobs and attracting new investment. It works to help businesses expand and thrive within the State often focusing on sectors like manufacturing. The Cabinet’s efforts include providing resources and incentives to companies to encourage investment and job creation as well as supporting the existing Kentucky-based businesses in their operations and growth.

The Churchill Downs Incorporated plans to offer an interim upgraded seating experience in this area with temporary seating and enhanced amenities for the 2027 Kentucky Derby. They plan to spend $280 million-$300 million on the project.

Enthused Bill Carstanjen, Churchill Downs Incorporated head honcho, “We are excited to unveil the Victory Run project for the Churchill Downs Racetrack. This project will create a greatly improved experience for our guests in an important section of our racetrack while delivering long-term growth and value for our shareholders.”

Image: Chirchill Downs Racetrack

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