Co-op Live Decibel Club eau-de-vie spirit!

Article posted by Coliseum, January 31^st, 2024

Image: Co-op Live

The under-construction Co-op Live, the United Kingdom’s largest live entertainment arena, recently announced that it will house Manchester’s most decadent, members-only VIP lounge – The Decibel Club – developed in partnership with the premium brands Moët Hennessy and Armand De Brignac.

‘Co-op Live’ stated that limited to 100 luxe memberships, The Decibel Club will offer the opportunity to experience incredible live entertainment from the best exclusively held seats in the arena, right by the stage. The members will have early access to Co-op Live, entering through a dedicated VIP entrance an hour before the general admission. An exclusive lounge with pre-bookable private booths will also be available.

The 23,500-capacity Co-op Live is United Kingdom’s first purpose-built music arena and is currently under construction in Manchester, England (UK). Due to open in April 2024, it is planned to have the largest maximum capacity of any indoor arena in the United Kingdom, greater than the existing 21,000-capacity Manchester Arena, which sits at a shouting distance.

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Paris (France)-based Moët Hennessy is the Wines and Spirits division of LVMH Moët Hennessy Louis Vuitton, a French multinational conglomerate that manufactures and markets luxury goods. Moët Hennessy is France’s leading champagne producer and exporter, its second largest cognac exporter and the world’s largest exporter of perfumes and cosmetics.

Image: Co-op live

Rue Domaine Pérignon (France)-based the Armand de Brignac, known colloquially as ‘Ace of Spades’, is a French champagne owned by Shawn ‘Jay-Z’ Carter and LVMH. The brand is produced by Champagne Cattier and sold in opaque metallic bottles.

‘Co-op Live’ further stated that The Decibel Club will provide the ultimate party inside the £365m venue, pre-and-post-show, offering exceptional Asian-fusion dining, opulent cocktails and after-show experiences.

Asserted Gary Roden, Executive Director and General Manager of Co-op Live, “The launch of The Decibel Club marks yet another breakthrough for the arena as Co-op Live continues to deliver on its commitment to provide the best experience for fans. The club has been developed in partnership with the iconic Moët Hennessy and Armand de Brignac, to truly ensure that the members receive the premium experience from the moment they arrive.”

Stated Sam Piccione III, President of Oak View Group (OVG) International, “To bring Moët Hennessy into yet another OVG venue is truly an honor. We have partnered with Moët Hennessy at the 18,300-capacity Climate Pledge Arena in Seattle, Washington, the 15,000+-capacity Moody Center in Austin, Texas, the 17,255-capacity UBS Arena in Elmont, New York, and now the Co-op Live in Manchester. The strength of the partnership has already offered countless fans a unique premium in-venue experience, and I look forward to celebrating the continued success with Armand de Brignac and Hennessy Paradis (a cognac blend) in the Decibel Club at Co-op Live. Thank you, Moët Hennessy UK, for your vision to be an important part of the best music venue in the United Kingdom.”

Image: Co-op live

The OVG International is a London (UK)-based company that develops and operates the live entertainment venues and arenas and stadiums. It also represents the National Hockey League’s (NHL’s) interests in Europe.

The OVG International was launched in 2019 by the Oak View Group (OVG), the world’s largest developer of live entertainment venues. The OVG International’s focus is on the United Kingdom, Europe, the Middle East, and Asia.

In partnership with Moët Hennessy and Armand de Brignac, the first 40 members of The Decibel Club will receive a personalized alcohol locker which includes one bottle of Hennessy Paradis Cognac 70cl and one magnum of Armand De Brignac ‘Ace of Spades’ Champagne 150cl.

The Decibel Club membership will offer tickets for all shows, access to exclusive Co-op Live events and a range of member benefits. The members will also receive priority to purchase additional tickets for their friends and family.

The Co-op Live, a joint venture between the Oak View Group (OVG) and the City Football Group (CFG), will revolutionize UK’s live music scene. When it opens in April 2024, the Co-op Live will be the United Kingdom’s biggest and best arena. The music-first venue’s innovative bowl design and state-of-the-art acoustics will ensure an intimate and exciting experience for the fans and will deliver the best possible atmosphere for the artistes and the fans alike.

The Oak View Group (OVG) is a Los Angeles (US)-based company that develops, operates and manages the sports and live entertainment venues. The OVG also offers advisory and investment services for these sectors.

The City Football Group Limited (CFG) is a holding company that administers the association football clubs. Headquartered in Manchester, UK, the group is owned by three organizations, of which 81 percent is majority-owned by the Abu Dhabi United Group, 18 percent by the American firm Silver Lake and one percent by the Chinese firms China Media Capital and the CITIC Capital.

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