Latin music promoter buys Colombia’s Arena Bogotá

Linkedin Twitter

Arena Bogotá Image: Arena Bogotá

Henry Cárdenas, Cardenas Marketing Network (CMN) President and Executive Director and one of the top Latin music promoters in the US has made a “multi-million dollar” investment in Colombia’s music business via the acquisition of Arena Bogotá.

The venue is planned to open in the second half of 2020 according to a press release.

Cárdenas is also the Director of Cardenas Entertainment and Marketing Group (CEMG), which he founded in 2018 to bring the Arena Bogotá project to life.

Originally from Colombia, Cárdenas’ company began as a series of small events in the 70’s and has grown into a multi-million-dollar company with over 60 staff across its two offices.

Currently under construction, the 24,000-capacity arena occupies a 1 million square foot plot of land, and will be “three times greater than any other arena” in Latin America.

The venue will host between 130 and 140 shows during its first year, across family events, corporate, live music and sports.

The Cultural and Entertainment Center Arena Bogotá Calle 80 mega project is being developed by businessmen Guillermo Rincon and Jaime Sanabria.

Billboard reports that the deal was worth over $30 million.

Cardenas said: “I am very proud to be able to become the entertainment ambassador in my native country, and to be able to welcome everyone to Arena Bogotá, which will be the home to all Colombians, businessmen and promoters, the artists / live music events, business conventions, and sports that our country deserves.

“For the first year of operations we plan to perform between 130 and 140 shows, which means about three events per week, which will include family events, corporate, live music, sports (e.g. motocross, Olympic sports, indoor soccer, boxing, volleyball, tennis, basketball, etc.), eGaming, parades, and equine events, among others.”

Continue to follow Coliseum for latest updates on venues business news. Coliseum is dedicated towards building the best global community of sports and entertainment venue executives and professionals creating better and more profitable venues.

Coliseum facilitates a dialogue between stadiums, arenas, clubs, leagues and experts and enables them to learn from each other while establishing relationships. Coliseum’s digital 365Coliseum Business Center is a vast pool of resource for the stadium and arena industry world-wide.

Watch 150 member-exclusive videos with valuable tips for your venue

« Previous News:
» Next News:

More News

US stadiums as vaccination centers

US stadia to the fore as vaccine centers

Published: January 15, 2021

Citi Field, Gillette Stadium and Inter Miami CF Stadium – all in the United States –... » Read more

US baseball stadium in Nashville renting out suits

US baseball teams renting out stadium suites

Published: January 15, 2021

The American professional baseball team High Point Rockers (independent; Atlantic League) and the... » Read more

Wembley to care for Londoners during covid pandemic

Cops train in Wembley to aid COVID-struck

Published: January 15, 2021

The United Kingdom is facing the worst-ever situation in the second wave of coronavirus as deaths... » Read more

Angel City FC will play in Banc of California Stadium

Banc of California home of Angel City FC

Published: January 15, 2021

US-based Angel City FC, Los Angeles’ newest National Women’s Soccer League’s (NWSL’s)... » Read more

Receive global sports venue NEWS twice a week in your inbox