Davanti Tyres-Everton to drive fan engagement

Image: Everton FC

The Premier League team Everton Football Club announced that Davanti Tyres has renewed its commitment to ‘The Blues’ in a new multiyear deal – ensuring one of the club’s longest-standing commercial relationships continues.

The extended deal will see the Everton F.C. and Davanti Tyres continue to seek new ways to connect with their respective fans and customers around the world delivering thoughtful activations throughout the partnership.

‘Everton Football Club’ stated that Davanti Tyres will remain Everton’s ‘Official Tyre Partner’, a role first established in 2017 and expanded in 2022 with the renewed agreement set to increase the brand’s visibility to millions of fans around the world.

The Premier League team Everton Football Club is a professional association football club based in Liverpool, England (UK). The club competes in the Premier League, the top tier of English football.

The 52,769-capacity Hill Dickinson Stadium, known as the Bramley Moore or Everton Stadium during construction, is a football stadium at Bramley-Moore Dock in Vauxhall, Liverpool, England (UK). It is the new home ground of the Premier League club Everton F.C. replacing the 39,572-capacity Goodison Park.

Davanti Tyres is a UK-based manufacturer of budget-friendly performance tires for a variety of vehicles including cars, sport utility vehicles (SUVs), vans, and taxis. Developed by the European experts and produced in South-East Asia Davanti Tyres use advanced technology to deliver high durability, safety and driving comfort at a competitive price point.

‘Everton Football Club’ further stated that from eye-catching matchday branding at the Hill Dickinson Stadium to a strong presence across Everton’s growing digital and international social media channels the partnership will continue to drive forward Davanti’s global recognition.

Maintained Mark Rollings, Everton’s Chief Partnerships Officer, “We’re thrilled to be extending our partnership with Davanti Tyres – a brand that shares our ambition, passion and commitment to excellence. Over the past eight years we’ve delivered successful activations, told powerful community stories and brought Davanti Tyres’ brand to millions of people worldwide. This new agreement is a testament to the trust and results we’ve built together – and we’re excited for this opportunity to take things to a new level.”

Since its launch in 2017, Davanti has achieved remarkable growth in the fiercely competitive global tire industry. Headquartered in Merseyside, the company has expanded to five continents in that time with offices and sales teams in the United Kingdom, China and across Europe.

Designed and engineered by the industry experts Davanti’s products are produced in one of the most technologically advanced facilities in the world delivering exceptional performance and value to the customers everywhere.

Pointed out Peter Cross, head honcho, Davanti Tyres, “The Everton F.C. has been a valued partner since 2017 helping us to expand our presence and engage with the audiences worldwide. Over the years, the partnership has allowed us to connect with millions of fans through our innovative campaigns, memorable matchday moments and a shared commitment to our local community and excellence. The club’s global following, strong brand values and ambitious outlook align perfectly with our own and we are excited to build on this momentum and explore new opportunities together in this next chapter of our partnership.”

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