ICC appoints Sanjog Gupta as new CEO

Article posted by Coliseum, July 15^th, 2025

Image: ICC

The International Cricket Council has appointed Sanjog Gupta as the new Chief Executive Officer.

The ICC said Sanjog is a highly respected figure in global media and entertainment and sports ecosystems and joins the ICC with more than two decades of cross-functional experience.

He becomes the seventh CEO of the ICC and joins from JioStar where he was CEO – Sports & Live Experiences.

Dubai (UAE)-based the International Cricket Council (ICC) is the global governing body of cricket. It was founded as the Imperial Cricket Conference in 1909 by representatives from Australia, England and South Africa. In 1965, the body was renamed as the International Cricket Conference and adopted its current name in 1987.

ICC Chairman Jay Shah welcomed the news of Sanjog’s appointment and is looking forward to working alongside him.

Shah said, “I am pleased to announce that Sanjog Gupta has been appointed as the CEO of the ICC. Sanjog brings extensive experience in sports strategy and commercialisation, which will be invaluable for the ICC.

“His deep understanding of the global sports as well as M&E landscape combined with his continued curiosity about the cricket fan’s perspective and passion for technology will prove essential in our ambition to grow the game in the coming years.

“Our goal is to move beyond traditional boundaries and establish cricket as a regular sport in the Olympics, growing its expanse across the world and deepening its roots in its core markets.

“We considered several exceptional candidates for this position, but the Nominations Committee unanimously recommended Sanjog. The ICC Board Directors look forward to working closely with him, and I would like to welcome him on behalf of everyone at the ICC.”

Sanjog began his new role on 7 July and is keen to continue the recent growth of cricket around the world.

He said, “It is a privilege to have this opportunity, especially at a time when cricket is poised for unprecedented growth and enjoys the passionate support of almost two billion fans worldwide.

“These are exciting times for the sport as marquee events grow in stature, commercial avenues widen and opportunities such as the women’s game scale in popularity. Cricket’s inclusion in the Los Angeles 2028 Olympic Games and the rapid acceleration of technology deployment/adoption could act as force-multipliers for the Cricket movement around the world.

“I look forward to contributing to the next phase of cricket’s evolution, expanding its global footprint, enhancing the fan experience, and working closely with ICC Member Boards to build on our strong foundations.”

Sanjog began his career as a journalist and joined Star India (now JioStar) in 2010 and over the years, held multiple leadership roles across content, programming and strategy.

He became Head of Sports at Disney and Star India in 2020, playing a key role in scaling the Sports portfolio, including multi-language, digital-first and women-focused coverage.

He was appointed CEO of JioStar Sports in November 2024.

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