MCC momentum to net zero emission pledge

Article posted by Coliseum, June 1^st, 2023

Image: Coliseum GSVA

The Marylebone Cricket Club (MCC) has stepped forward towards increasing its sustainability initiative by joining forces with Re:Water, making it the official water supplier of both the Lord’s Cricket Ground in London (UK) and the club.

‘Al Circle’ stated that as part of the agreement, innovative licensing options will be sought to make Lord’s and MCC branded aluminum water bottles, adding an exciting and sustainable item to the larger offering to fans visiting the ‘Home of Cricket’.

The Marylebone Cricket Club (MCC) is a cricket club founded in 1787 and based since 1814 at Lord’s Cricket Ground, which it owns, in St John’s Wood, London (UK). The club was formerly the governing body of cricket retaining considerable global influence.

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The 31,180-capacity Lord’s Cricket Ground, commonly known as Lord’s, is a cricket venue in St John’s Wood, London (UK). Named after its founder, Thomas Lord, it is owned by the Marylebone Cricket Club (MCC) and is the home of the Middlesex County Cricket Club, the England and Wales Cricket Board (ECB), the European Cricket Council (ECC) and, until August 2005, the International Cricket Council (ICC). Lord’s is widely referred to as the ‘Home of Cricket’ and is home to the world’s oldest sporting museum.

The Middlesex County Cricket Club is one of 18 first-class county clubs within the domestic cricket structure of England and Wales. It represents the historic county of Middlesex which has effectively been subsumed within the ceremonial county of Greater London.

The England and Wales Cricket Board (ECB) is the national governing body of cricket in England and Wales. It was formed on January 1^st, 1997 as a single governing body to combine the roles formerly fulfilled by the Test and County Cricket Board, the National Cricket Association and the Cricket Council.

The European Cricket Council (ECC) is an international body which oversaw cricket in European countries other than the Test-playing cricketing nation of England, the only European Full Member of the ICC for the duration of the ECC’s existence.

Dubai (UAE)-based the International Cricket Council (ICC) is the global governing body of cricket. It was founded as the Imperial Cricket Conference in 1909 by representatives from Australia, England and South Africa. It was renamed as the International Cricket Conference in 1965, and took up its current name in 1987.

Re:Water comes filled with pure British Spring Water, bottled at source on protected land in the United Kingdom. The aluminum bottle keeps water cooler and fresher for longer and once finished can be refilled, reused and recycled.

‘Al Circle’ further stated that Re:Water will be available for purchase across the arena ahead of a spectacular Summer of cricket at Lord’s, including men’s and women’s Ashes, matches. It is the world’s first spring water in a bottle of recycled aluminum.

Averred Andy Muggleton, MCC Commercial Director, “At MCC, we are taking sustainability seriously, and we believe this new and exciting partnership with Re:Water signals our intent. We believe that Re:Water aligns with our values and will not only reduce the overall waste but contribute towards MCC’s commitment to being a net zero carbon club.”

Bottled in Herefordshire (civil parishes in England), this is the ideal product for refilling, reusing and recycling, and the aluminum keeps water cooler and fresher for longer. When the product is done, the bottle is 100 percent recyclable (no separation required) at curbside or home recycling. Apart from meeting the cricketing needs of the present, MCC or the Lord’s cricket ground also pays attention to reducing waste, keeping a sustainable environment and upholding its commitment towards being a net zero carbon club.

Maintained Matt Crocker, Co-Founder of Re:Water, “As a brand focused on sustainability, we are thrilled to be partnering with Lord’s to aid their ambitious environmental goals. Their members and visitors will be able to refill our bottles across the venue to enjoy during matches and on their journey home – eliminating thousands of single use containers every match day.”

Re:Water became a preferred provider to some of the world’s most well-known sustainability events, including the G7 Summit in Cornwall, England, and COP26 (climate change conference) in Glasgow, Scotland, in 2021.

Re:Water is a Race to Zero participants seeking to achieve carbon neutrality, which matches the club’s ambitious environmental goals.

Added Muggleton, “No waste has been sent to landfill from Lord’s since 2010, and no single-use plastic water bottles will now be sold at Lord’s, with Re:Water providing a reusable and sustainable alternative to take advantage of the 30 water refill stations across the Ground. Lord’s is the ‘Home of Cricket’, and are responsible for future-proofing for generations to come. We believe that Re:Water aligns with our values and will not only reduce the overall waste but contribute towards MCC’s commitment to being a net zero carbon club.”

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