SoFi Stadium The Infinity Screen stupefy fans

Article posted by Coliseum, July 23^rd, 2021

Image: SoFi Stadium & Samsung

The multinational conglomerate company Samsung has formally revealed the new name of its giant display set up in the scintillating SoFi Stadium situated in California, USA. The state-of-the-art display with a screen real estate of 70,000 sq. ft. will henceforth be called ‘The Infinity Screen’. The new name of this centrally-hung screen was finalized after months of consideration.

‘SAMMOBILE’ stated that ‘The Infinity Screen’ features the most LEDs ever used in an entertainment venue or a sports stadium. It is also a part of the only end-to-end 4K video production system ever used in a stadium. Samsung and the SoFi Stadium say that the new name of the giant circular display clearly communicates their overall vision.

The Samsung Group is a South Korean multinational conglomerate headquartered in Samsung Town, Seoul. It comprises numerous affiliated businesses, most of them united under the Samsung brand, and is the largest South Korean chaebol (family-owned businesses). As of 2020, Samsung has the eighth highest global brand value.

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The 70,000-capacity SoFi Stadium is a stadium and entertainment complex in Inglewood, California, United States. It is located at the former site of the Hollywood Park Racetrack 3 miles from LAX Airport, immediately Southeast of The Forum. It is the home of the NFL teams Los Angeles Chargers and the Los Angeles Rams.

The circular display is installed 122 feet above the playing field and features 80 million pixels. The pixels are placed 8mm away from each other. Each panel on the display is arranged in such a way that it can display animated or live content, statistics and graphs.

‘SAMMOBILE’ further stated that everyone in the stadium can view the display clearly, whether they are seated on the sidelines or the upper deck. Spectators seated in the lower bowl of the stadium can view the inner screen, while the ones seated in the upper deck can see the outer display of ‘The Infinity Screen’.

Mark Quiroz, Vice-President, Display Division, Samsung Electronics America, said, “It’s been a long time coming, but we are so proud to announce ‘The Infinity Screen’ by Samsung. SoFi Stadium is one of the National Football League’s (NFL’s) crown jewels, and it has been a privilege and an honor to work with the team on this project. We are incredibly excited to see fans engage with ‘The Infinity Screen’ in-person for the first time.”

Samsung also has plans to showcase its display technologies throughout Hollywood Park to reach consumers across the district’s residential and office areas through the connected mobile app.

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