Tampere Deck Arena parnters with HappyOrNot



Linkedin Twitter

Tampere Deck Arena Image: Tampere Deck Arena

Finland’s modern multi-purpose sports and entertainment arena and experience center, Tampere Deck Arena, recently entered into a partnership with HappyOrNot (www.happy-or-not.com), a leading provider of instant data feedback management systems.

According to a press release, HappyOrNot has provided its Real-time Smiley Touch service at Tampere Deck Arena connecting visitors, fans and all partners to co-create a unique customer service and fan first experience.

Tampere Deck Arena – a new area that uniquely combines leisure experiences, services and housing – is currently being built in the heart of the southern Finnish city of Tampere.

It will be one of the largest and modern multi-purpose sports and entertainment arenas in Europe. Tampere Deck Arena partners are already using the HappyOrNot Smiley Touch in their Visitor Centre to get connected with stakeholders, fans, future customers, visitors and apartment owners.

“We want to build the unique Tampere Deck Arena experience together with our customers, fans, and stakeholders. This is why we placed HappyOrNot Smiley Touch to our recently opened Visitor Center. Now, people are able to leave feedback concerning the sports and entertainment ecosystem and each element of experience it consists – sports, food and beverage services, casino, hotel services and apartments,” said Mika Sulin, Head of Partnerships, Tampere Deck Arena.

“We also encourage people to share their ideas, insights, and feelings. I would say we are the first arena and entertainment ecosystem in the world co-creating experiences already 26 months prior to opening,” he added.

Tampere Deck Arena is also using HappyOrNot’s Reporting App, joining organizations such as the Levi’s Strauss Stadium (home of the San Francisco 49ers), Florida Panthers, and Microsoft to monitor and view analytic data continuously on mobile devices, according to the press release.

Continue to follow Coliseum for latest updates on venues business news. Coliseum is dedicated towards building the best global community of sports and entertainment venue executives and professionals creating better and more profitable venues.

Coliseum facilitates a dialogue between stadiums, arenas, clubs, leagues and experts and enables them to learn from each other while establishing relationships. Coliseum’s digital 365Coliseum Business Center is a vast pool of resource for the stadium and arena industry world-wide.




« Previous News:
» Next News:



More News

Beijing 2022 sustainability

Beijing 2022 draws out plan to reduce carbon footprint

Published: July 18, 2019

The Beijing 2022 Olympic Organizing Committee has announced that most of the ice venues for the...
» Read more

University of Utah

Populous hired to design Rice-Eccles Stadium project

Published: July 18, 2019

The University of Utah has selected Populous to design its $80 million Rice-Eccles Stadium south...
» Read more

North Carolina FC

North Carolina FC raises MLS bid with stadium plan

Published: July 18, 2019

North Carolina FC have ramped up their bid for a Major League Soccer (MLS) expansion franchise by...
» Read more

Scottish FA to take Hampden Park

Scottish FA to take Hampden Park ownership

Published: July 18, 2019

The Scottish FA has concluded its agreement to purchase Hampden Park and will take ownership of the...
» Read more


Newsletter signup