Chicago Cubs-MYND DRINKS kick off partnership

Article posted by Coliseum, April 20^th, 2023

Image: MLB

The Major League Baseball (MLB) team Chicago Cubs fans are getting a new drink to wash down their Garrett’s Popcorn and twisted tators at their digs – Wrigley Field in Chicago, Illinois (US): A fruity cannabidiol (CBD) beverage. Following the Cubs’ new partnership with MYND DRINKS, an award-winning wellness and recovery beverage brand, the hemp-based product is now the team’s ‘Official CBD Partner’ – a first for a Major League Baseball (MLB) club.

‘BENZINGA’ stated that as part of the historic partnership, MYND DRINKS will have various in-ballpark signage elements including on-field baseline ads at the Wrigley Field as well as several in-game features and international marketing rights in the United Kingdom for the 2023 regular season – a first for the club.

The Chicago Cubs are an American professional baseball team based in Chicago, US. The Cubs compete in Major League Baseball (MLB) as part of the National League Central division. The club plays its home games at the Wrigley Field, which is located on Chicago’s North Side.

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The 41,649-capacity Wrigley Field is a Major League Baseball (MLB) stadium on the North Side of Chicago, Illinois (US). It is the home of the Chicago Cubs, one of the City’s two MLB franchises. It first opened in 1914 as Weeghman Park for Charles Weeghman’s Chicago Whales of the Federal League, which folded after the 1915 baseball season.

The CBD drinks are made with CBD oil extracted from cannabis plants. The oil is then mixed with water or another beverage to create a drinkable solution. CBD drinks are available in a variety of flavors, and they can be enjoyed hot or cold.

Chicago (US)-based MYND DRINKS is 100 percent plant-based Wellness and Recovery drink. Its science crafted formula guarantees a healthy dose of CBD, zero tetrahydrocannabinol (THC), only packs 10 calories and has no added sugar.

NSF Designation

‘BENZINGA’ further stated that in order to be considered, a CBD company must receive the NSF Certified for Sport designation. After a thorough approval process, MYND DRINKS’ Elderberry Passion fruit, Orange Mango and Lemon Ginger flavors met the safety standards and received the certification.

In June 2022, the MLB opened CBD as a sponsorship category for the league and its clubs. By October, the MLB became the first big-league sports property to officially have a CBD sponsor when it signed a deal designating Charlotte’s Web CWEB CWBHF to be the Official CBD of the MLB.

New York (US)-based Major League Baseball (MLB) is a professional baseball organization and the oldest major professional sports league in the world. The MLB is composed of 30 teams, divided equally between the National League (NL) and the American League (AL), with 29 in the United States and 1 in Canada.

Now…First Team to take up the CBD Challenge

Said Alex Seyferth, Vice-President (VP) of Corporate Partnerships for the Chicago Cubs, “When the MLB opened the CBD category for its clubs, it allowed us to explore new partnership opportunities and offerings. We’re proud to be the first club to partner with a CBD company, but what was more important to us was making sure that the brand was the right fit. MYND DRINKS is a Chicago-based company that promotes overall wellness and helps ease the stressors of everyday life, just like a Friday 1:20 game at Wrigley Field.”

MYND DRINKS and Meditation on the Field – Another First!

A 2022 World CBD Awards winner for ‘Best Cold Beverage’, MYND DRINKS are 100 percent plant-based, hemp-infused wellness and recovery drinks that help people relax, refresh and recover. To kick off the partnership and help Cubs fans unwind, the Cubs released a guided meditation on YouTube narrated by Cubs radio play-by-play announcer Pat Hughes as well as a ‘Sounds of Wrigley Field’ Spotify playlist recently.

Said Simon Allen, head honcho of MYND DRINKS, “We are so thrilled and honored to announce our partnership with the legendary Chicago Cubs, and that they share our vision of health and wellness in major league sports.”

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