Spurs deal with grocery giant Getir


Tottenham partnership for grocery delivery Image: Tottenham Hotspur

The Premier League club Tottenham Hotspur (UK) has struck a three-year deal with Getir, the pioneer of ultrafast grocery delivery. Getir is to join the club as an Official Global Partner.

‘Tottenham Hotspur’ stated that the new agreement caps a very busy year for Getir. Despite only launching in the United Kingdom in January, Getir already delivers groceries in minutes across London, Birmingham, Manchester, Brighton, Cardiff, Liverpool, and Bristol, and expects to operate in up to 15 UK Cities by the end of 2021. It also marks Getir’s first sporting partnership in the UK and continues the brand’s commitment to working with some of the world’s leading sports organizations.

Istanbul (Turkey)-headquartered Getir is a Turkish start-up founded in 2015. Through its mobile app, it offers an on-demand “ultrafast” delivery service for grocery items, in addition to a courier service for restaurant food deliveries.

Tottenham Hotspur Football Club, commonly referred to as Tottenham or Spurs, is an English professional football club based in Tottenham, London, which competes in the Premier League, the top flight of English football.

The Tottenham Hotspur Stadium is the home of Premier League club Tottenham Hotspur in North London, replacing the club’s previous stadium, White Hart Lane. With a seating capacity of 62,850, it is the third-largest football stadium in England and the largest club stadium in London (UK).

Said Turancan Salur, Getir UK General Manager. “It is our great pleasure to support and stand by the side of sports and athletes, we will continue to respect and value them. It’s great to now be able to deliver this in the UK with our first football club partnership with Tottenham Hotspur. We have worked hard to deliver groceries in minutes, and much like on the pitch where every second counts, we are focused on delivering state-of-the-art tech and creating unique experiences for fans.”

Added Salur, “We have seen great appetite for our online grocery delivery service, and we know that people crave convenience, but we also give time back so customers can enjoy doing the things they love, things like watching Premier League football.”

Todd Kline, Chief Commercial Officer, Tottenham Hotspur, commented, “We are delighted to announce this new partnership with Getir and we’re looking forward to supporting them with their rapid growth in the UK and across Europe. Getir pride themselves on being innovative, are dedicated to minimizing their impact on the environment and put people, as well as world-class technology, right at the heart of everything they do. We look forward to working closely with them in the years to come.”

‘Tottenham Hotspur’ further stated that Getir was founded in 2015 as the world’s first ultrafast grocery delivery service in Istanbul and has grown rapidly in recent years. This includes successful market entries into the UK (January 2021), Netherlands (May 2021), Germany and France (June 2021). Customers can order groceries via the app and choose from over 1,500 everyday products in minutes – seven days a week, day and night, including everything from fresh fruits and vegetables to personal and home care products. All Getir riders are directly employed, with all scooters and bikes being electric to ensure a sustainable and noise reducing approach to grocery delivery services.

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