Tag: partnership

Lord’s plans to lay a spread for visitors

Article posted by Coliseum, June 3^rd, 2022

Freemans Event Partners has agreed to a long-term partnership with the Marylebone Cricket Club (MCC) to deliver a range of event solutions at the Lord’s Cricket Ground (UK). The ‘Lord’s’ stated that the new multiyear agreement follows a successful trial period in 2021 and will see Freemans... » Read more

ASM Global-DoorDash to spice up venue dining

Article posted by Coliseum, June 2^nd, 2022

Expanding on a shared vision to deliver the most seamless and convenient service for live-event attendees, ASM Global (US), the world’s leading entertainment producer, and DoorDash, the local commerce platform, announced on May 31st a long-term partnership to deploy industry-leading mobile... » Read more

Caesars ‘game’ for IMS spectacle Indy 500

Article posted by Coliseum, May 19^th, 2022

Caesars Entertainment has entered into a new partnership with the Indianapolis Motor Speedway (IMS) in Speedway, Indiana (US) and its flagship race, the Indy 500. The ‘iGB’ stated that under the deal, Caesars will become an official sports betting partner of the IMS and the showpiece Indy 500... » Read more

Wolves-Football For Future Green ‘goals’

Article posted by Coliseum, May 19^th, 2022

The Premier League team Wolverhampton Wanderers F.C. have joined in partnership with the environmental football non-profit, Football For Future. The ‘Wolverhampton FC’ stated that the partnership will help fulfill the club’s ambition to become industry leaders in environmental sustainability,... » Read more

Warwickshire CCC-Selco extends deal

Article posted by Coliseum, March 22^nd, 2022

A long-standing commercial partnership between builders’ merchant Selco and the Warwickshire County Cricket Club (UK) has been extended. The ‘Business Live’ stated that Selco will sponsor the family stand at the club’s Edgbaston Stadium for its program of domestic and international cricket... » Read more

Cagliari home to be called Unipol Domus

Article posted by Coliseum, July 29^th, 2021

The Italian Serie A football club Cagliari Calcio and Unipol recently announced a partnership whereby the insurance group will support the Cagliari football club as title sponsor of its new stadium. ‘Unipol’ stated that the agreement will last for 10 years and will start with the 2021-2022... » Read more

Mastercard-MLB leg-up to COVID-hit businesses

Article posted by Coliseum, July 23^rd, 2021

Mastercard and Major League Baseball (MLB) (US) recently announced a multiyear extension of their partnership and Mastercard’s ongoing role as Presenting Sponsor of the All-Star Game. This builds on Mastercard’s more than 20-year history of delivering priceless experiences and innovation to... » Read more