Darren Moore to head ASM Global’s Bonus Arena


ASM Global appoints new GM for Bonus Arena Image: Bonus Arena

ASM Global, the world’s leading producer of entertainment experiences, venue management and event strategy, has announced the appointment of Darren Moore as General Manager for the Bonus Arena in Hull, England (UK).

The ‘ASM Global/Bonus Arena’ stated that Moore joins from York Barbican (event venue in York, England), where he has spent the past four years as General Manager.

ASM Global is a venue and event management company based in Los Angeles (US), specializing in managing stadiums, convention centers, theaters, and unique venues.

The 3,500-capacity Bonus Arena is an indoor arena in Kingston upon Hull, East Riding of Yorkshire, England (UK), near the Hull Marina. It opened in August 2018 and has hosted music, comedy and sports events.

Observed Marie Lundqvist, Senior Vice-President (SVP), Operations Europe, “Darren has many years of experience in the industry and has worked as part of our team for a little over 10 years. For the last four years, Darren has successfully led the team to enhance the performance of York Barbican, in terms of both content and financial metrics, and we’re excited to see what he brings to the Bonus Arena, Hull.”

The ‘ASM Global/Bonus Arena’ further stated that Dan Harris, the current General Manager at the Bonus Arena in Hull, has been appointed to a new position as Commercial Director for ASM Global’s 17,000-capacity Coca-Cola Arena in Dubai.

Added Lindqvist, “We want to thank Dan for his leadership, and the success he has brought to our business in the United Kingdom. We are very pleased to see him continuing his career with ASM Global in this new, exciting role with our team in Dubai.”

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