Edward Gaming bid to spread ‘Super-E’ culture

Article posted by Coliseum, September 23^rd, 2022

Image: Edward Gaming

The defending League of Legends world champions, Edward Gaming (EDG) (China), unveiled its plans for a new esports stadium recently. It’s called the Shanghai International NCC&E (New Cultural and Creative Esports) Center and will be built in the homonymous City.

‘DOT ESPORTS’ stated that similar to traditional sports, the League of Legends Pro League (LPL) team will begin building its own private facility and venue. With the launch of its esports center, the EDG will be among the few organizations with its own home, such as the RNG’s facility, which is based in Beijing. The center will allow fans to dive into the world of esports, with the organization striving to create what it calls a ‘Super-E’ culture.

The League of Legends, commonly referred to as League, is a 2009 multiplayer online battle arena video game developed and published by Riot Games. Inspired by Defense of the Ancients, a custom map for Warcraft III, Riot’s founders sought to develop a standalone game in the same genre.

Edward Gaming (EDG) is a professional esports organization based in Shanghai, China. EDG’s League of Legends team, officially called EDG Hycan, competes in the League of Legends Pro League and plays their home games at the Shanghai Electric Industrial Park.

The League of Legends Pro League (LPL) is the top-level professional league for League of Legends in China. The first season of the LPL was the 2013 Spring season. The top three finishers of the playoff tournament receive automatic bids to the League of Legends World Championship.

EDG’s Hycan SuperGen Arena

‘DOT ESPORTS’ further stated that the venue will sit in the Minhang District of Shanghai and it will be fully built by the Chaojing Group, also known as SuperGen, which is the parent company of EDG.

The overall space will be more than 50,000 meters square. The SuperGen Arena esports facility will feature two stadiums, one called ‘Super-E-Sport’ and the other ‘Super-Show’.

The first will be a 10,000-meters square building with a total capacity of 3,000 people, and it will be the main venue for international competitions. It can also be used for small concerts, fashion shows and other sports tournaments too.

The ‘Super-Show’, on the other hand, will be EDG’s home field, which can host 1,000 people and will be primarily used for the team’s games.

There are plans to create other “multi-functional public spaces” in the arena, including a shopping mall, offices, restaurants, hotels, cinemas, dining halls, an extreme-sport park, and even an ecological garden.

Right now, the EDG published a concept of what the completed arena will look like. If the project is delivered, the SuperGen Arena will become one of the largest single investment projects in the global esports industry. An initial investment of $720 million (5 billion yuan) was made, with the whole project expected to exceed $1.4 billion (10 billion yuan. The construction is set to begin in 2023, with the expected deadline being in 2025.

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