Fulham-Oracle Cloud dining delight for fans

Article posted by Coliseum, July 29^th, 2025

Image: Oracle and Fulham FC

The Premier League team Fulham F.C. has recruited the cloud computing service Oracle Cloud as its official point of sale (POS) and payments provider. In time for the upcoming season, the club will outfit their home ground – the Craven Cottage in Fulham (England, UK) – and the restaurants at its new riverside London entertainment destination, Fulham Pier – with the Oracle Simphony Cloud POS and Payments Cloud Service.

‘ORACLE’ stated that in addition to delivering a better payment experience to the visitors the modern tech stack will provide the club and the Fulham Pier with real-time data-driven insights to plan more efficiently and cater to the unique needs of its year-round visitors, be they the football fans, the casual diners, or gig and event-goers.

The Fulham Football Club is a professional football club based in Fulham, West London, England (UK). The club competes in the Premier League, the top tier of English football.

The Craven Cottage is a football stadium in Fulham, West London, England (UK) which has been the home of the Fulham F.C. since 1896. The ground’s capacity stands at 29,589.

The Oracle Cloud is a cloud computing service offered by the Oracle Corporation providing servers, storage, network, applications, and services through a global network of Oracle Corporation-managed data centers. The company allows these services to be provisioned on demand over the Internet.

The Oracle Corporation is an American multinational computer technology company headquartered in Austin, Texas (US). Co-founded in 1977 in Santa Clara, California, by Larry Ellison who remains the Executive Chairman the Oracle Corporation is the fourth-largest software company in the world by market capitalization as of 2025.

The Oracle Simphony Cloud POS is a comprehensive, cloud-based point-of-sale (POS) and restaurant management system designed for the hospitality industry. It provides a platform for managing various aspects of the restaurant operations including front-of-house, back-office and kitchen functions with a focus on boosting the revenue, improving efficiency and enhancing the guest experience.

The Oracle Payments Cloud Service is a suite of cloud-based payment solutions designed to streamline and optimize the various payment processes for the businesses across different industries.

‘ORACLE’ further stated that the above strategic move highlights the club’s commitment to innovation, future-proofing its operations and enhancing its reputation as a leader in sports, entertainment and hospitality.

Informed Darren Preston, Chief Operating Officer (COO), Fulham Football Club, “The implementation of Oracle’s cloud technology is the next step in transforming our properties into a premier London lifestyle destination. From unparalleled matchday experiences, to laid-back, stylish places to gather, we are excited to provide our fans and the guests with a seamless, modern ordering and payments experience that reduces the queues and enables the visitors to spend more time immersing themselves in the exciting atmosphere and activities throughout our venue.”

Kicking Off a New Era in Hospitality

The Oracle Restaurant solutions will deliver flexible configurations and contactless payments to meet the needs of each venue, from grab-and-go stadium concessions to handheld devices that enable the servers at the Pier’s upscale restaurants to deliver amazing table-side service. The Fulham FC will also use the Oracle Workstation 8 (a point-of-sale [POS] hardware solution designed for the restaurant and the retail industries and the Kitchen Display Systems (digital solutions designed to replace the traditional paper tickets and improve communication and efficiency in the restaurant kitchens) to help control the costs, limit the waste and fulfill the orders from all the channels efficiently. In tandem, Simphony’s built-in analytics will enable the club to better understand the dining patterns, the fan favorites and the inventory trends. It will enable the club to adjust as needed to reduce the waste, the cost and consider the elements such as the real-time promotions that can move the product while delighting the guests.

The Oracle Restaurants helps the ambitious food and beverage (F&B) providers transact in new ways, place their guests at the center of every business decision and deliver exceptional dining experiences. Powered by Oracle Simphony Cloud, an open and extensible digital transaction platform for the unified restaurant commerce their solutions enable the operators to inform and automate the operations, streamline the payments and personalize both staff and guest interactions.

Affirmed Alex Alt, Executive Vice-President (EVP)-cum-General Manager (GM), Oracle Consumer Industries, “The Fulham Football Club is leading the way in sports and entertainment thus creating a world-class, year-round destination experience with Oracle’s modern ordering and payments solutions. By leveraging the data insights across their venues Fulham can continually adapt to the changing needs of their guests, delivering memorable outings that keep the fans, the local residents and the visitors coming back time and time again.”

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