Tag: naming rights


Brentford F.C. home Gtech Community Stadium

Brentford FC naming rights

The Premier League team Brentford F.C. (UK) recently announced a new 10-year stadium naming rights partnership with Grey Technology Limited (Gtech). The stadium will now be renamed as the Gtech Community Stadium. ‘Brentford FC’ stated that Gtech will immediately take over the naming rights for... » Read more


Adidas Arena-SAE POPB naming rights deal

Adidas to secure naming rights to new Olympic arena

Design company Adidas has acquired a naming rights partnership for the new arena being developed at Porte de la Chapelle in Paris (France) for the 2024 Olympic and Paralympic Games. ‘SportsTravel’ stated that the German sportswear and equipment manufacturer has signed an initial five-year... » Read more


Forest Green home now Bolt New Lawn

Forest Green Rovers stadium naming rights

The professional football club Forest Green Rovers F.C. (UK) has revealed new naming rights for their residence – The New Lawn Stadium. ‘Stroud Times’ stated that the previous Fully Charged New Lawn will now be known as The Bolt New Lawn in partnership with the mobility app. The Forest... » Read more


Fiji ANZ Stadium new name HFC Bank Stadium

Fiji national stadium naming rights deal

The Fiji Sports Council has announced HFC Bank as the new naming rights sponsor of the iconic National Stadium, which comes into effect from July 1st, 2022. The iconic National Stadium will effectively be called the HFC Bank Stadium from July 1st, 2022. The ‘Fiji Sports Council’ stated that the... » Read more


Cleveland City Council heat on FirstEnergy

Calling FirstEnergy to drop naming rights to stadium

Two weeks after it was first introduced, the Cleveland City Council (US) voted on June 6th to approve an emergency resolution calling for the FirstEnergy Corporation to be removed as the naming rights sponsor of Cleveland Browns’ home stadium. The ‘wkyc studios’ stated that the resolution,... » Read more


Majestic Atrium to adorn Gillette Stadium

Gillette Stadium naming rights

On the 20th anniversary of the first event held at Gillette Stadium in Foxborough (US), the Kraft family and Globalization Partners announced on May 11th a multiyear naming rights partnership in conjunction with the stadium’s North end addition, debuting the Globalization Partners Atrium. The... » Read more


Sydney FC new home name to be Allianz Stadium

New Sydney football stadium naming rights

The Sydney Football Club’s new world-class stadium at Moore Park at New South Wales in Australia will be known as Allianz Stadium, with the global insurance giant Allianz to be the inaugural naming rights partner at the soon-to-be-opened multiuse venue. The ‘Sydney FC’ stated that the Allianz... » Read more


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