Tag: naming rights

LA28 Olympic venues naming rights sale

Article posted by Coliseum, August 26^th, 2025

Naming rights are being sold for the first time for venues hosting events at the 2028 Los Angeles Olympic and Paralympic Games. Forbes said that the Honda Center is the first arena to take up the opportunity, while the temporary squash venue at Universal Studios will be known as the Comcast Squash... » Read more

Sabres’ KeyBank Center retains name

Article posted by Coliseum, August 6^th, 2025

KeyBank and the NHL’s Buffalo Sabres have agreed a 10-year extension of their arena naming rights deal. KeyBank said the contract, which is set to begin in 2026-27, will keep the KeyBank Center name in place through the 2035-36 season. KeyBank is the official and exclusive bank of the Buffalo... » Read more

Fenerbahçe S.K. home now Chobani Stadium

Article posted by Coliseum, August 5^th, 2025

The Şükrü Saracoğlu Stadium in Istanbul, Türkiye, home of the Süper Lig team Fenerbahçe S.K., is now known as the Chobani Stadium Fenerbahçe Şükrü Saracoğlu Sports Complex following a naming rights deal struck. ‘EN.HABERLER.COM’ stated that the Fenerbahçe S.K. has entered into a... » Read more

Clivet names Milanello training ground

Article posted by Coliseum, July 15^th, 2025

AC Milan has strengthened its tie-up up with Clivet which will become the first naming rights partner of the club’s Milanello training ground. AC Milan said the new agreement marks a significant step in the club’s ongoing efforts to reduce environmental impact and to create high-performance... » Read more

Ulster Rugby’s home now Affidea Stadium

Article posted by Coliseum, July 10^th, 2025

Ulster Rugby has sealed a landmark long-term partnership and stadium naming rights deal with Affidea, Europe’s fastest growing healthcare company. Ulster Rugby’s Belfast home, known up until now as Kingspan Stadium, will be officially renamed the Affidea Stadium Ulster Rugby said the exciting... » Read more

Ibercaja win Zaragoza stadia naming deal

Article posted by Coliseum, July 8^th, 2025

La Nueva Romareda SL has struck a 10-year naming rights agreement with Ibercaja covering Spanish football club Real Zaragoza’s two stadiums. Real Zaragoza said the deal links the brand of Aragon’s largest bank to the two stadiums, both the temporary modular stadium for the next two seasons... » Read more

Mariners-polytec deal ‘new investment chapter’

Article posted by Coliseum, July 8^th, 2025

The Central Coast Stadium in Gosford, New South Wales (Australia) has a new name with the leading Australian decorative surfaces brand polytec announced as the venue’s new naming rights partner. ‘AUSTADIUMS’ stated that under a long-term agreement the Gosford landmark will now be known as the... » Read more