Tag: naming rights

Naming deal extended for SchücoArena

Article posted by Coliseum, October 2^nd, 2024

German football club Arminia Bielefeld is extending its long-term partnership with Schüco International until 2028. Arminia Bielefeld said the joint agreement is valid until June 2028 and also includes the naming rights for the club’s stadium, SchücoArena. The club currently participates in the... » Read more

Commanders-Northwest naming rights deal

Article posted by Coliseum, September 4^th, 2024

The National Football League (NFL) team Washington Commanders (US) announced a stadium naming rights deal with the American credit union – the Northwest Federal Credit Union – recently. ‘Reuters’ stated that the Washington Commanders home facility in Landover, Maryland (US) will be called... » Read more

Naming deal may iron out Santos fiscal woes

Article posted by Coliseum, August 29^th, 2024

The Brazilian club Santos FC has sold the naming rights of its home stadium – the Vila Belmiro in Santos, Brazil – to the financial investment company Viva Sorte which markets capitalization bonds. The club hopes the naming deal will help them to come out of the fiscal woods. ‘INSIDE WORLD... » Read more

Nottingham Arena-Motorpoint ties ‘races’ ahead

Article posted by Coliseum, August 23^rd, 2024

The Nottingham Arena – the largest venue in East Midlands (region in England, UK) – has extended its successful naming rights partnership with the vehicle retailer Motorpoint for another six years. ‘eastmidlandsbusinesslink.co.uk’ stated that known as the Motorpoint Arena Nottingham since... » Read more

FIU pioneering ‘Pitbull’ naming deal

Article posted by Coliseum, August 14^th, 2024

Miami (US)-based rapped Pitbull signed a first-of-its-kind deal with the Florida International University (FIU) for the naming rights of its football stadium – the FIU Football Stadium in University Park, Florida (US) – on August 6th. ‘The Palm Beach Post’ stated that the Panthers’ field... » Read more

Snapdragon eyes Old Trafford naming deal

Article posted by Coliseum, August 9^th, 2024

Manchester United’s Old Trafford stadium could get a new name if shirt sponsor Snapdragon follows through on its interest in buying the naming rights to the venue. The Guradian said The US technology firm, which signed a three-year $225 million shirt deal with United last summer, is keen on... » Read more

RCD Espanyol cancel stadium naming deal

Article posted by Coliseum, July 9^th, 2024

Spanish LaLiga club RCD Espanyol has terminated the naming rights agreement for the club’s stadium and begun legal action against sponsor Stage Front for non-payment and breach of contract. Stage Front, a North American company with extensive experience in the field of professional sports... » Read more